The Evolution Of The Batman Logo, From 1940 To Today
view the whole article HERE
and you can buy it here
The Evolution Of The Batman Logo, From 1940 To Today
view the whole article HERE
and you can buy it here
For the next Olympics, the USA luge team will be dress as superheroes. Valiant Entertainment is sponsoring the team and will design their uniforms to look like X-O Manowar. Like it or not, it’s an intriguing piece of marketing.
Image via Bleeding Cool and WSJ
The back of the package on the front. Great idea.
The most transparent packaging ever.
No, you can’t see through it but we are really excited about our weird approach to packaging. The idea is to make the most transparent package ever. Basically taking the back of the package and making it the front. That means lots of information and fortunately we LOVE info-graphics so we’re working graphics that quickly shows people what’s in each scoop of Skoop. The logo type is still a work in progress but it’s coming along nicely and we are too stoked to keep it to ourselves. We’ve been working with the good folks at @GoodApples. They’re more than talented designers. They’re wild for all things good food related and have really pushed our thinking. Already they have become important partners in the Skoop project.
The Five Things You Shouldn’t Have Missed This Week: Friday, July 13
A Vending Machine That Makes You Do Crazy Things For Free Snacks - via Design Taxi
NYC’s Billboards Are Experiencing Technical Difficulties - via The Atlantic Cities
Cool or creepy? British Airways to Google VIP flyers - via DVICE
Live a Wild Night and Capture It All on Your iPhone in Awesome Interactive Music Video - via WebProNews
London Olympics 2012: McDonald’s And Coca-Cola Ban Called For By London Assembly - via Huffington Post
The Halo Group Effect: A Guide To Determining Advertising Budgets
Bookmarked this post from my agency blog for future reference. This is a pretty good start to defining a budget.
As we enter the 2013 planning quarter, our most frequent client conversations are centered on the annual marketing communications budget. For most companies, what they would like to invest in marketing communications and what they can afford are two different dollar amounts. So determining the…
The Jack Daniel’s posters are great, and the Wanda Sykes Gain video is fun once you play around with it.
The Five Things You Shouldn’t Have Missed This Week: Friday, July 6
Wanda Sykes Hosts Interactive Gain Scent Matchmaker Studio on YouTube - via Brand Channel
IBM’s augmented reality app designed to improve shopping - via R&D Magazine
Chuck E. Cheese Mascot To Be Given Younger Hipper Makeover - via TIME
Pairing the Right Clothes and the Right Table - via NY Times
Jack Daniel’s Celebrates Independence Day With Branded Posters, Revives Authenticity - via Branding Magazine
The Five Things You Shouldn’t Have Missed This Week - Friday, June 29
Bank’s Real-Time Ad Campaign Thanks People For Honesty - via Ad Rants (See Video)
‘THE DARK KNIGHT RISES’ BILLBOARD: YOU GOTTA SEE THIS - via Screen Crush
Gay Pride rainbow Oreo sparks 20,000 Facebook comments, debate - via LA Times
Your Ad Here, on a Fire Truck? Broke Cities Sell Naming Rights - via NY Times
‘Deserve to Die’ posters pop up in some U.S. cities - via Yahoo News
The Five Things You Shouldn’t Have Missed This Week: Friday, June 22
Save the Troy Library “Adventures In Reverse Psychology” - See above video
CBS gets revenge on ABC with fake press release - via MSNBC
Adidas Climacool: Ready to Run Experiential Campaign - via DigitalBuzzBlog (See video)
JetBlue Launches Online Game Show - via Media Post
Twitter-Activated Vending Machine Launched In South Africa - via Forbes
(See video)
Our roundup this week has fun stuff for even non marketing/pr/etc folks. Specifically the ASPCA meme cat and Kyrie Irving Uncle Drew spot.
The Five Things You Shouldn’t Have Missed This Week - Friday, June 15
The ASPCA ‘Hovercat’ Ad Makes the Most of Cat Memes - via Trend Hunter
The Little Guy Inside the ATM - via Adverblog
IKEA POSTERS FOLD OUT INTO MOVING BOXES - via PSFK
Chuck Wagon: Charles Schwab Rolls Out Mobile Truck Campaign - via Brand Channel
‘Uncle Drew’ Jumps from YouTube to TV - via Ad Age