Jeff Peters

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Interactive window shopping with Adidas. Pretty cool.

Posted in marketing advertising experiential digital Adidas interactive shopping
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thehalogroupeffect:

The Five Things You Shouldn’t Have Missed This Week: Friday, June 22

Save the Troy Library “Adventures In Reverse Psychology” - See above video

CBS gets revenge on ABC with fake press release - via MSNBC

Adidas Climacool: Ready to Run Experiential Campaign - via DigitalBuzzBlog (See video)

JetBlue Launches Online Game Show - via Media Post

Twitter-Activated Vending Machine Launched In South Africa - via Forbes
(See video) 

Posted in The Halo Group pr marketing advertising branding social media video troy library cbs abc press release adidas climacool experiential jetblue game show twitter south africa 5 things reverse psychology vending machine
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I love this Adidas experiential marketing for their Climacool sneakers. Try on the sneakers, get “kidnapped” and go on an adventure. But, what if you had to get back to work/class/etc…?

Posted in adidas climacool france sneakers running marketing experiential ready to run